Archive for the ‘Packaging Your Brand’ Category

Kristianna Gross- tobacco tax increase.mov


This is an Australian style current events package. Three weeks the Australian government raised tax on tobacco 25-percent. Another law will ban tobacco companies from using any brand packaging or internet advertising by 2012.

Spring Design Partners & Molson Canadian Reinventing Canada’s Beer


How Spring Design Partners’ Visual Strategy created a 360 degree consumer experience that redefined the Molson Canadian Brand

Domino Sugar: A Sweet New Package


Sugar is sugar. The generic is the same as the expensive national brand—that is until Domino Sugar introduced a new package that consumers love so much they pay 12 to 46 cents more per pound. Domino Sugar has learned that great things come from innovative packaging. www.merriamassociates.com.

Your Brand Matters


For your packaging & POS solutions call: 01543 423 838 or Email: enquiries@weedonpsc.com

The Evolution of Packaging & Purchasing


The Evolution of Packaging & Purchasing Environments presented by Craig M. Vogel, FIDSA, Associate Dean, DAAP, University of Cincinnatti at TMRE 2009.

Unisource Brand Stretch Film Wrapper


Unisource has announced a promotion for its new Unisource Brand stretch film wrapper equipment. The company’s model is its first entry into Unisource Brand packaging equipment, a groundbreaking introduction of a machine with features not available on other equipment currently on the market. The company is already shipping its Unisource Brand stretch wrapper units to customers, and additional inventory is staged throughout the company’s US distribution network. Unisource is now offering customers who try the Unisource Brand equipment two years of FREE use. Here’s the deal: Customers who purchase a minimum of two pallets of stretch film a month from Unisource can use the high-performance Unisource Brand stretch wrapper for two years — ABSOLUTELY FREE. Unisource will also provide quarterly preventative maintenance. At the conclusion of the two-year period, customers may purchase the Unisource Brand stretch wrapper, or Unisource will take it back — no questions asked.

PINK FLOYD – Wish You Were Here (Live)


From the ‘Pulse’ DVD released in 1995 which was live footage from the ‘Division Bell’ Tour – and that’s where the genius of Pink Floyd begins, not to make them sound cynical, but to give a live album especially a compilation rather than a complete concert, it’s own name, brand, packaging etc, distinguishes it as sa concept and shifts as many units as a conventional studio album. This song of course is simply beautiful and betrays one of the taboo truisms often said of the band; that they’re simpler, shorter, more accessible work, like this, ‘Comfortably Numb’ and ‘Money’ are often regarded as they’re best and certainly most popular with the masses. . . . Led Zeppelin were also prone to the occasional lengthy dirges but were restrained enough not to envelope them in full blown concept album stuff which Floyd are / were. So much so, that to ‘discover’ a Pink Floyd album usually required taking a week of work.COPYRIGHT DISCLAIMER: Under Section 107 of the Copyright Act 1976, allowance is made for “fair use” for purposes such as criticism, comment, news reporting, teaching, scholarship, and research. Fair use is a use permitted by copyright statute that might otherwise be infringing. Non-profit, educational or personal use tips the balance in favour of fair use. Window World Kettering Limited, Unit 2 , Robinson Close, Telford Way Industrial Estate, Kettering, Northants NN16 8PU

focus2 brand development


Demo Reel

KBV Consultants


Brand,Packaging and Retail Troubleshooters

Lifestreaming… Building the Renetto Brand: Marketing


So you’ve got a great product, a great brand message in a nice looking package, but the only way to get that product and great brand packaging in from of people is marketing. We all need to do the same thing for our YouTube channels and videos. So, what are your thoughts and ideas?